Let’s address it directly: YEP SEO is your Google presence plan

Most search engines make money off your content—YEP actually shares the revenue with you. If you’re not optimizing for it, you’re leaving traffic (and money) on the table.

SEO isn’t just about ranking on Google anymore. YEP is shaking things up with a unique search model that prioritizes privacy and actually pays content creators 90% of ad revenue. That means getting your site seen on YEP isn’t just about visibility—it’s about maximizing your earnings.

You’ve got options, of course. You could ignore it (and miss out), wait for everyone else to figure it out first (and fall behind), or start optimizing now while competition is still low.

That’s where this guide comes in. By understanding the basics of YEP SEO, you’ll be able to:

✔ Create content that ranks well on YEP (and earns real money)
✔ Align with its privacy-first approach to appeal to its growing user base
✔ Stay ahead of the curve while most websites are still sleeping on it

Let’s break it down.

YEP SEO explained (no-fluff)

Here’s the essential breakdown of YEP SEO without the industry jargon or unnecessary complexity. If you’re looking for the straightforward, actionable version that actually delivers results, you’re in the right place.

WTF are we talking about here? (definition)

Optimization techniques aimed at improving a website’s visibility and ranking within the YEP search engine, which emphasizes user privacy and a unique revenue-sharing model for content creators.

What’s this  trying to accomplish? (goals)

To enhance organic search visibility on YEP, thereby increasing traffic and benefiting from YEP’s 90/10 revenue-sharing model that rewards content creators with 90% of advertising revenue.

What actually works? (best practices)

• High-Quality Content Creation: Develop informative and valuable content that addresses user queries effectively.​
• Keyword Optimization: Incorporate relevant keywords naturally within content to align with user search intent.​
• User Privacy Consideration: Ensure compliance with privacy standards, as YEP prioritizes user data protection. ​

Where do most people get it wrong? (common mistakes)

• Ignoring YEP’s Unique Features: Overlooking the importance of user privacy and the revenue-sharing model in content strategy.​
• Duplicate Content: Publishing non-original content that doesn’t add value to users.​

When should you focus on YEP SEO? (use cases)

• Content Creators Seeking Fair Compensation: Ideal for creators aiming to benefit from YEP’s generous revenue-sharing model.​
• Privacy-Focused Audiences: Suitable for reaching users who prioritize search engines that do not track personal data. ​

How much will this move the needle? (impact on rankings)

Medium to High. Effective YEP SEO can significantly enhance rankings within the YEP search engine, leading to increased visibility and traffic.

How long until I see some movement? (timeframe for results)

Medium-term. Results may become noticeable within 3 to 6 months, depending on competition and optimization efforts.

What should be in your SEO toolkit? (tools + software)

• Ahrefs: For comprehensive SEO analysis and tracking.​
• YEP Analytics: (If available) For monitoring performance specifically on YEP.

How do you know if it’s working? (metrics to track)

• Organic Traffic from YEP: Monitor the number of visitors arriving via
• YEP search results.​
• Revenue Earned: Track earnings from YEP’s revenue-sharing model.​
• Keyword Rankings: Observe positions of targeted keywords within YEP’s search results.​

Who’s crushing it with YEP SEO? (examples of successful implementation)

Early Adopters –  Websites that optimized for YEP early and aligned with its principles have seen increased traffic and revenue.

Who should you be listening to? (experts)

• Dmytro Gerasymenko: CEO of Ahrefs, the company behind YEP.​
• Tim Soulo: Chief Marketing Officer at Ahrefs, knowledgeable about YEP’s development and SEO implications.

Is this something you can DIY? (difficulty level)

Intermediate. Requires understanding of general SEO principles and adaptation to YEP’s unique features.

What’s this going to set you back? (cost considerations)

Low to Medium. Costs involve time and resources for content creation and optimization; however, the potential revenue from YEP’s sharing model can offset these expenses.

YEP SEO: Where to go from here?

You’ve got the YEP SEO basics down, but the search landscape changes faster than Google can update its algorithm.

Stay ahead with deep dives from the Loganix blog:

Or if you’d rather spend your time growing your business instead, get in touch with our team. We’ve helped hundreds of businesses just like yours climb the rankings with proven strategies.